The joy of moving you is what moves us. So, whether it involves wheels, wings, water, or even walking, everything we do is centred around you. Maintaining a global viewpoint, we are dedicated to supplying products of the highest quality, yet at a reasonable price for worldwide customer satisfaction. We are a company built on dreams. And these dreams inspire us to create innovative products that enhance human mobility and benefit society. We see "The Power of Dreams" as a way of thinking that guides us and inspires us to move forward. The strength of our company comes from this philosophy—based on the visionary principles of our founder, Soichiro Honda. Honda’s success in the global marketplace is the result of our continued investment in each of the markets in which we participate. Since its inception in June 2000 as a wholly owned subsidiary of the Honda Motor Company, Honda has become a major player in South Africa, meeting our customer’s needs with a range of Automobiles, Motorcycles and Power Products. Initially concentrating on the local South African market, the company is now responsible for a significant part of the African Continent, with offices in South Africa, Kenya as well as a dealer network stretching throughout the SADC region.